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Revolutionizing Home Living for European market 

NEATHOUSE PARTNERS

Revamping Neathouse Partners: Website Transformation

Year

2023

Client

Neathouse Partners

Role

UI Designer

Team

UX Designer, Project Manager, Copywriter

Category

Website

Summary

Neathouse Partners is a top-tier regulatory consultancy in the UK, specializing in outsourced HR, Employment Law, and Health & Safety services customized for businesses. With their wealth of expertise, Neathouse assists companies from various industries in navigating the complexities of HR, Health & Safety, and Employment Law compliance. 

Goal

Redesigning a website for an HR services company with complex information architecture that involves aligning with new branding while improving user experience, accessibility, and adaptation for SEO.

Challanges

Simplify and organize a complex array of services, establish a clear visual hierarchy, and maintain consistency across diverse sections. Ensure responsive design for different devices, design intuitive interactive elements, meet accessibility standards, and optimize loading speed

NEATHOUSE PARTNERS

Solution

Our solution embraces a user-centric design philosophy, emphasizing intuitive navigation and a clear, user-friendly information structure. We crafted a minimalistic and clean layout that exudes modernity and professionalism, harmonizing with the HR, Employment Law services industry. To build trust and confidence, we integrated high-quality images of professional individuals, along with compelling social proof sections featuring testimonials and case studies. Recognizing the significant mobile user base, we prioritized a seamless mobile experience, ensuring the website is fully responsive and user-friendly on all devices. The result is a sleek, professional website that effectively communicates the expertise and reliability of the company.

After

Before

Protecting Your Workforce,
Empowering Your Business

NEATHOUSE PARTNERS

Learnings

This project underscored the importance of a user-centric approach and clear information architecture in creating an effective website. Iterative design and continuous feedback were pivotal in refining the user experience, particularly in optimizing for mobile users. Integrating trust-building elements like high-quality visuals and social proof proved crucial in enhancing user confidence. Moving forward, we remain committed to innovation and excellence, leveraging these learnings to drive future projects and improvements.

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